About POLL MATRIX

Born from the pioneering work of the Centre for Advanced Analysis and Strategies (CAAS Research Foundation).

POLL MATRIX Image
20+
Years of Research
500+
Studies Conducted
28
States Covered

Our History

For nearly two decades, CAAS Research Foundation has been at the forefront of policy analysis and socio-economic studies. Building on this legacy, POLL MATRIX was conceptualized as a dedicated electoral analytics and democratic research division.

Evolution to Specialization

Recognizing the growing need for scientific, unbiased electoral research, CAAS evolved POLL MATRIX to examine voter psychology, electoral reforms, governance impact, and digital influence. We merge academic integrity with applied political science.

What We Study

Voter psychology and behavior
Electoral reforms and democratic participation
Governance, policy impact, and leadership evaluation
Digital influence, misinformation, and media narratives
Mr. P. Senthil Kumar

Chairman's Vision

"Indian democracy is not merely a political system—it is a living conversation between the people and those who govern them. Research is the voice of that conversation, and data is its truth."
— Mr. P. Senthil Kumar, Founder & Chairman

The vision of Mr. P. Senthil Kumar drives both CAAS Research Foundation and POLL MATRIX. His belief is simple yet transformative: that data-driven democracy is the future of India's political progress. Under his stewardship, POLL MATRIX was founded as a democratic intelligence network—a platform that seeks to transform raw public sentiment into structured knowledge, and knowledge into strategic governance.

The Pulse Experts: Our Team

Meet the brilliant minds driving democratic research and electoral analytics

Dr. Neeraj Nachiketa

Dr. Neeraj Nachiketa

IIT Mumbai

Amit Jha

Amit Jha

Patna University, Bihar

Dr. Masood Ikram

Dr. Masood Ikram

Rajiv Gandhi University, Karnataka

N C Bipindra

N C Bipindra

NALSAR University of Law, Hyderabad

Gaurav bansal

Gaurav bansal

University of Delhi

Prathiva Rani sahoo

Prathiva Rani sahoo

Berhampur University, Odisha

Saravanakumar

Saravanakumar V

Centivens Institute of Innovative Research Pvt Ltd, Coimbatore

Suresh subbaiah

Mr. Suresh subbaiah

Middlesex university, London

Chairman's Message

Bridging the Gap Between People and Policy

Mr. Senthil Kumar envisions POLL MATRIX as a bridge—a conduit that connects the lived realities of citizens with the decision-making corridors of power. In his words, "Policy without public perception is prescription without diagnosis." He believes that effective governance cannot operate in isolation from citizen emotion and expectation. Every policy, every reform, every manifesto promise must be anchored in data that emerges from the real socio-political landscape of India—from the rural panchayat to the metropolitan ward.

POLL MATRIX, therefore, acts as a translation mechanism—decoding what citizens express in emotion and converting it into actionable insights. Through scientific polling methodologies, constituency studies, and behavioral analytics, the organization transforms the voices of millions into measurable parameters that policymakers can act upon.

Promoting Ethical and Transparent Research

For Mr. Senthil Kumar, integrity in research is the moral backbone of democracy. He often asserts that the credibility of any democracy depends not on how often elections are held, but on how truthfully they are understood. In an age where misinformation and political sensationalism can distort public discourse, POLL MATRIX has committed itself to transparency, verification, and scientific authenticity.

Every study, every data point, and every projection that leaves its research ecosystem is subjected to rigorous statistical testing and field validation. This commitment stems from the Chairman's conviction that political research should enlighten, not manipulate. By maintaining non-partisan objectivity, ensuring anonymity and consent in data collection, and subjecting all results to peer review, POLL MATRIX establishes an unprecedented standard of credibility and accountability.

Creating a Knowledge Ecosystem for Democracy

Beyond polling and prediction, the Chairman's vision extends toward building a national knowledge infrastructure for democracy—a collaborative ecosystem that unites researchers, journalists, policymakers, and citizens. He envisions POLL MATRIX as a democratic think hub, where diverse disciplines converge to produce research that shapes both electoral outcomes and governance reform.

Through partnerships with institutions such as IIT Madras, CSIR-CLRI, and the University of Madras, POLL MATRIX fosters interdisciplinary research that blends technological precision with social insight. This convergence is vital for modern India, where governance must increasingly respond to real-time citizen feedback.

Research as the Conscience of Democracy

Mr. Senthil Kumar often refers to research as "the conscience of democracy." For him, research is not a mechanical process of counting opinions—it is an act of national introspection. It reflects who we are as a people, what we expect from leadership, and how we measure progress.

This belief drives POLL MATRIX's dual commitment to scientific rigor and social relevance. Every dataset is treated as a story—of aspiration, anxiety, and agency. By institutionalizing data-driven decision-making, he envisions a future where governance is predictive rather than reactive, inclusive rather than elitist, and transparent rather than transactional.

A Legacy of Democratic Foresight

Through CAAS Research Foundation and POLL MATRIX, Mr. Senthil Kumar has laid the groundwork for a new generation of political inquiry—one that values truth over trend, insight over influence, and citizens over statistics. His leadership philosophy insists that democracy must be data-literate and morally grounded.

In his own words, "Numbers can predict elections, but only ethics can preserve democracy." He urges scholars, analysts, and policymakers alike to adopt a scientific temperament toward governance—to treat every voter as a data point of dignity and every policy as a hypothesis for progress. Under his direction, POLL MATRIX continues to evolve as a beacon of empirical democracy.

Revolutionizing Political Research with Next-Gen Technology

Mr. Senthil Kumar, founder of CAAS Research Foundation and Poll Matrix, is pioneering a new era in political research by integrating next-level AI, advanced robotics, supercomputing, and 5G technology. His visionary approach combines real-time data analytics, predictive modeling, and automated field intelligence to deliver unparalleled political insights.

By leveraging cutting-edge tools, his platforms offer accurate voter sentiment analysis, behavioral tracking, and strategic forecasting. This fusion of technology and political science empowers leaders and policymakers with actionable intelligence, redefining how campaigns are shaped and decisions are made. Mr. Kumar is setting the benchmark for the future of political inquiry.