WHO WE ARE
Our work is guided by principles that ensure the quality, credibility, and impact of our insights.
Mr.P.Senthil Kumar
Founder & Chairman
Mr. P. Senthil Kumar’s vision guides both CAAS Research Foundation and POLL MATRIX. He believes that data-driven democracy is key to India’s political progress.
Decoding the Pulse of Indian Democracy
We are committed to decoding the pulse of Indian democracy through cutting-edge data analytics, field intelligence, and academic rigor. POLL MATRIX studies how India votes, why it votes, and what those choices mean for governance, policy, and social transformation.
Our Vision
To emerge as India's premier center of excellence in electoral research and analytics, creating a bridge between citizens' voices and policy action through technology-driven, socially inclusive research.
Our Mission
To strengthen Indian democracy by delivering independent, ethical, and innovative research that informs governance, shapes public discourse, and fosters civic awareness.
Our Core Values
Our work is guided by principles that ensure the quality, credibility, and impact of our insights.
Integrity
Non-partisan, data-verified research.
Innovation
Leveraging AI&ML, advanced analytics in political forecasting.
Inclusion
Representing diverse social, regional, and economic groups.
Impact
Translating data into meaningful political and policy insights.
Our Services
From national-level opinion polls to grassroots constituency analysis, we offer a comprehensive suite of research services.
Opinion & Exit Polls
Scientifically designed polls reflecting the authentic voice of the electorate.
Voter Behavior Analytics
Analyzing patterns and triggers that influence electoral outcomes.
Constituency Profiling
Detailed socio-economic mapping and community segmentation.
Policy Impact Studies
Assessing how policies on education and employment shape voter sentiment.
Campaign Effectiveness
Tracking media outreach and message resonance to evaluate communications.
Digital & Media Intelligence
Mapping online electoral behavior through real-time sentiment analysis.
Ready to Transform Democracy with Data?
Partner with us to gain insights that shape the future of Indian governance and civic engagement.
Contact Us Today